The rich history of Moreland

History

Moreland’s history is a rich tapestry of Indigenous heritage, colonial settlement, and modern urban development. From its beginnings as the land of the Wurundjeri Woi Wurrung people to its role in the expansion of Melbourne, Moreland has always been a place of cultural and economic importance. While the city has been renamed Merri-bek to honour its Indigenous roots, we continue to use the name Moreland on this site as a nod to the area's enduring identity and its role in shaping the community. Moreland, as many know it, remains at the heart of this vibrant and diverse city.

The historic Brunswick Town Hall

Indigenous History

Before European settlement, Moreland was part of the lands of the Wurundjeri Woi Wurrung people of the Kulin Nation. The area was abundant in natural resources, with the Merri Creek playing a central role in Indigenous life, providing food, water, and a gathering place for ceremonies. The land holds a deep spiritual significance, with the local Indigenous people maintaining a strong connection to Country even today. The renaming of Moreland to Merri-bek, meaning “rocky country” in Woi-wurrung, is a step towards acknowledging and honouring this heritage.

Colonial Past and Development

European settlers began arriving in the area in the early 19th century, with the land being used primarily for agriculture. The establishment of farms and livestock grazing began transforming the landscape, and by the mid-1800s, Moreland had grown into a bustling settlement. It was officially designated as the City of Moreland in the late 19th century. Industrialisation played a key role in its development, with industries such as brickworks, breweries, and textiles establishing Moreland as a significant player in Melbourne’s growth. Its proximity to Melbourne made it an attractive place for workers and immigrants, shaping the multicultural community that exists today.

Major Landmarks and Changes Over Time

Moreland’s historical journey can be seen through its many landmarks and evolving streetscapes. Sydney Road, one of Melbourne’s most iconic streets, grew from a quiet path into a vibrant thoroughfare, lined with shops, cafés, and businesses. The Pentridge Prison, built in the mid-1800s, became an infamous landmark and is now a redeveloped heritage site. Coburg Lake, once a quarry, was transformed into a beloved parkland. Over time, Moreland has grown to include diverse architectural styles, from Victorian-era houses to modern urban developments, reflecting the changing times.

Moreland’s Name Transition to Merri-bek

In 2021, the decision was made to rename Moreland to Merri-bek following community consultations and in recognition of the Indigenous heritage of the area. The original name, Moreland, was linked to a Jamaican slave plantation owned by a Scottish settler, and the name change was an important step in moving towards reconciliation and honouring the area’s Aboriginal history. Merri-bek means “rocky country” in the Woi-wurrung language, a name chosen to reflect the land’s natural features and its importance to the Wurundjeri people.

Despite the official renaming, many locals and long-time residents still refer to the area as Moreland, a name that has become synonymous with the vibrant cultural diversity and rich history of the city. On this site, we continue to use the name Moreland to respect the past while also embracing the future, ensuring that the city’s long-standing identity remains part of its evolving story.